(87) Services

The business moved. The brand didn’t. We work directly with founders and leadership teams navigating launch, growth, repositioning, or meaningful change. Each engagement has a defined scope, a clear timeline, and a specific set of decisions designed to align your vision, vibes, and velocity.

Three branding engagements. Each built for a specific business problem and stage of growth.

(87)BrandLaunch™

For founders preparing to launch, pitch, or enter their market. A complete launch-ready brand in weeks.

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(87)BrandLift™

For growing businesses whose presentation has fallen behind the work. Visual and verbal updates that bring the brand up to speed. No starting over.

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(87)BrandLegacy™

For established organizations navigating real change. Full rebrands built to hold complexity without losing what people already trust.

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Our Strategic Engagements

Not every brand needs a full engagement, sometimes the first step is simply finding clarity.

(87)OfficeHours

One focused hour to clarify your thinking, unblock a decision, and find the next step.

→ Book your Office Hours

(87)BrandClarity™

A workshop for founders to align their big ideas and leave with a direction they can actually move on.

→ Explore (87)BrandClarity

(87)BrandCohort™

Brand clarity and messaging, built week by week, with director-level creative thinking beside you.

→ Explore (87)BrandCohort

CLARITY

✳︎

CREATIVITY

✳︎

CONFIDENCE

✳︎

CONNECTION

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CLARITY ✳︎ CREATIVITY ✳︎ CONFIDENCE ✳︎ CONNECTION ✳︎

Every engagement follows our 3-phase framework: (87)BrandFusion.

Focus

Align leadership around vision, positioning, and direction.

Phase 01

Design

Translate strategy into a clear, scalable visual and verbal system.

Phase 02

Activation

Put the brand to work. Launch assets, guidelines, and momentum you can use right away.

Phase 03

Hand holding smartphone displaying a coffee shop website with sections for shop, wholesale, workshop, and support.

(87)BrandLegacy

Chicago, IL

Metropolis Coffee →

“Through this partnership, this team helped us to reimagine our 17-year-old brand for a new audience into a new sales channel. We're thrilled not only with the result, but with the brand discovered along the way.”

Tony Dreyfuss, Co-Founder of Metropolis Coffee Company

What We Do Best

Within our engagements, we bring senior-level expertise across:

  • Brand strategy, positioning, storytelling

  • Naming and narrative development

  • Visual identity systems and design

  • Digital direction, presentations, and launch assets

These capabilities support the engagement and are not purchased independently.

Billboard advertisement showcasing a social outdoor scene with three women seated around a modern fire pit, enjoying drinks and conversation. The billboard features a large text reading 'Fire for chilling' with emphasis on the word 'chilling.' beneat
Close-up of a storefront sign for 'Molly's Dog Care' with purple 3D lettering and a paw print design on a white background.
Gold tray with white boxes labeled 'BONDE' on a marble table, with a white flower arrangement in the background.
A promotional poster advertising a golf program called Midnight Golf. The poster features the logo with stylized letters and the tagline 'Invest in yourself.' It mentions accepting 2025 applicants and displays a QR code for more information. The post
Two women holding skincare products, one with a brown bottle labeled "Vitamin Moisturizer" and the other with an orange tube labeled "Jelly Cleanser."
Three small bags hanging from a bicycle handlebar, each with the words 'Little Sundays' embroidered on the front in different colors: white with red, black with white, and pink. The bags are tied to a bicycle, and the background is green grass.
A small food stand with two staff members preparing orders. The stand features blue tiled front, a glass display case with food items, and a neon cloud sign above.
A burger with cheese, lettuce, and a bun, served with French fries and chicken nuggets on a tray. In the background, there are Fuel Shack paper bags, a red cup, and a paper bag labeled Fuel Shack.
Three flavor ice cream containers with different labels and images on top, floating against a light beige background.
The image displays a social media profile on a smartphone with branding, promotional messages, and graphics about FTC compliance and social media advertising, alongside a smiling woman holding a tablet, and various branded graphics and text.
Billboard advertisement with a smiling young man in a yellow shirt covering one eye with his hand, promoting happier social teams, with the text 'Happier social teams start here' and a small logo for easy campaign.
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Person typing on a laptop with a presentation slide about branding on the screen
A modern office conference room with a wooden bookcase, a wall-mounted television, and a white meeting table surrounded by blue chairs. The room has hardwood flooring and a striped rug, with visible ceiling ductwork and lighting fixtures.
A close-up of a printed chart titled 'Positive Experiences,' listing examples such as 'Visiting College Campuses (Out of State),' 'Road Trip to Success,' and 'Neurofeedback.'

A senior team, deliberately focused.

EightySeven combines the direct access and attention of an independent studio with the specialist expertise required for complex brand work. Each engagement is led by senior creative leadership and supported by a team built specifically around the business problem.

  • Direct access to the people shaping the work

  • Clear scope, timelines, and outcomes

  • Focused teams without unnecessary layers

  • Decisions prioritized over endless deliverables

  • One cohesive direction from strategy through activation

Book a Brand Vision Call.

Thirty minutes. We'll tell you honestly if this is the right fit. If it's not, you'll still leave with a clearer read on your brand than you had when you walked in.

Book your Brand Vision Call