(87)BrandLaunch

The spark for your startup is a brand built to scale.

A split image with a smartphone screen showing social media content on the left and a woman in beige loungewear sitting in a relaxed pose on the right, with the logo and text 'nue'.
Green package of MORYOW smoothing wrinkle patches with text highlighting ingredients and instructions.
A cyclist riding past a colorful outdoor advertisement with golf-themed imagery and text.
Comparison of a logo design for 'Little Sundays,' with a simple line drawing of a milk bottle and the words 'LITTLE SUNDAYS' in a minimalist font labeled 'BEFORE' on the left, and a refined, styled text logo in the same words labeled 'AFTER' on the r
Billboard advertising land for a remote office, featuring a vehicle on a desert landscape at sunset.
Multiple black business cards with white text and logo scattered on a light surface, displaying the name 'BONDE' and contact information for Parían Emami.

Most startups struggle to turn their big idea into a bold brand.

(87)BrandLaunch is a 15-week sprint that takes you from concept to a clear, compelling brand identity. We work directly with founders to craft visual systems and messaging that spark investor interest, drive growth, and stand out in the market.

A brand identity made to grow with your bold business.

(87)BrandLaunch
is perfect for

Founders launching a new startup

Entrepreneurs preparing for funding

Startups in need of a minimum viable identity

Businesses testing product-market fit

Teams building pitch decks and investor materials

Venture-backed companies seeking market distinction

Growth-stage brands that need to level up

How it works

We utilize a sprint version of our (87)BrandFusion framework to craft exceptional and value-driving brand presentations in three phases ↘︎

A workbook titled '87 Brand' with a black cover featuring repeated white '87 B' patterns and the word 'WORKBOOK' in a circle at the bottom, placed on a wooden surface.

(01) Focus

We start with a focused workshop to define your vision, set a foundation, and align on the overall vibe.

  • Onboarding and kickoff

  • BrandLaunch Focus Workshop (1 day)

  • Vision alignment and insight gathering

  • Brand Formulas & Personality

A man working on a graphic design project on an iMac computer with a dark background and several design images on the screen, including pizza logos and packaging.

(02) Design

Turn ideas into visuals. We create two design directions and refine the one that connects with your vision.

  • Brand storyboards

  • Logo development and system

  • Color palette and typography

  • Verbal and visual alignment

Colorful stickers and pens with the words 'Little Sundays' are arranged on green grass.

(03) Activate

We build the toolkit. You’ll walk away with polished, practical deliverables ready to launch and grow.

  • Essential brand guide

  • Identity system and brand one-pager

  • Launch messaging toolkit

  • 2–3 priority brand essentials (swag, collateral, etc.)

  • Essential brand storytelling site (2–3 pages)

Comparison of a logo before and after redesign: the original logo features a simple line drawing of a golf club with the text 'LITTLE SUNDAYS' curved around it, labeled 'BEFORE'; the updated logo displays a more modern, cursive font for 'Little Sundays', labeled 'AFTER'.
Sample font style guide with uppercase and lowercase letter A, a, sample text, and a grayscale progress bar.
A hand flipping through a binder containing printed documents titled "Revitus to Book Business" with a logo, charts, and text inside a mint green folder.

Essential Brand Guide

Storytelling Essentials

Laptop displaying a website for Morrow skincare products featuring a woman with curly hair smiling while talking on the phone, wearing a lavender robe.
Two hanging tags, one with a message to rest your head on a cozy pillow and the other promoting memory foam pillows, against a light green background.

Brand Color & Type Design

Logo System

Brand Storytelling Toolkit

Brand Launch Site (additional)

Why (87)BrandLaunch?

Built for momentum

  • 15-week sprint to get your brand investor-ready

  • Clarity and cohesion without overthinking

  • Premium look and feel, grounded in strategy

  • Designed for traction, growth, and launch

What you’ll gain

  • A cohesive brand identity

  • A clear story and strategic messaging

  • Visuals to pitch, promote, and grow

  • Tools to confidently scale your idea

Is this right for me?

Launching something big is exciting, but knowing when to invest in brand clarity can be tricky. Here’s how to tell if (87)BrandLaunch is the right fit for you.

If you’re still unsure, join the waitlist and let’s find out together.

✅ I’m starting a new brand or product and want to launch with confidence

✅ I’m pitching to investors and need to elevate how I present my business

✅ I’m running a startup that’s gaining traction, but our brand is still DIY

✅ I want expert guidance, not just pretty visuals, but strategic thinking

✅ I need a focused, high-quality brand without hiring a full-time team

✅ I value creative collaboration and want a brand that reflects my vision

✅ I’m tired of wasting time piecing things together and am ready to go all in

A smiling man wearing a white cap and light blue jacket outdoors with trees and greenery in the background.

“Our Little Sundays rebrand turned out better than I could have ever imagined.”

Jake Kuper, Little Sundays

Young man with short brown hair, glasses, smiling, wearing a button-up shirt, against a plain white background.

“EightySeven understands what moves the needle for entrepreneurial organizations… One of the best experiences I've ever had with an agency of any kind.”

Grant Hensel, Entrepreneurial Capital

A smiling woman with shoulder-length brown hair, wearing a green sleeveless top, against a plain white background.

“Working with EightySeven was by far the best decision I’ve made as a new business owner.”

Morgan Barber, Nue Parenting Co.

Read more testimonials from leaders like you.

Your Investment

Simple pricing, high-value results.

(87)BrandLaunch

15-week timeline, $25k fixed pricing

  • 3-hour Focus Workshop

  • 2 unique design storyboards

  • Responsive identity system

  • Messaging and verbal toolkit

  • 3-4 essential deliverables for launch

  • One round of feedback per phase

  • Brand pitch deck template

  • 1:1 business clarity session

  • Post-launch brand check-in (30 days later)

  • Media kit or investor one-pager

    +Essential brand website (+$5k)

A white baseball cap with black embroidery reading "Little Sundays" on a green surface, with partial views of other caps.
A woman with dark hair and medium skin tone holding an orange tube of Kleer Jelly Cleanser on her shoulder, wearing a white off-shoulder top.

(87)BrandLaunch

Timeline Overview

(01) Focus

1-2 weeks to clarify vision and strategy.

(02) Design

4-8 weeks to develop a brand presentation that makes your business stand out.

(03) Activation

4-5 weeks to finalize and produce your new brand presentation.

FAQ’s

  • That’s okay.

    (87)BrandLaunch works best once you have a defined offering or product direction, but we can help shape early-stage ideas as long as you’re ready to build. If you’re still validating or ideating, we may suggest another service first.

  • You’ll collaborate actively, especially during the workshop and feedback phases. We do the heavy lifting, but your input and clarity are essential to making the brand feel like you.

  • Yes! Many do. You’ll walk away with polished visuals, strategic messaging, and a straightforward narrative that helps you stand out in funding conversations. Nothing shows confidence to investors more than a leader looking to invest in building their brand along with their business.

  • Most projects take 12 to 15 weeks. To stay focused and high-touch, we run (87)BrandLaunch in limited sprints and have our waitlist.

  • No way. While this is a design-forward engagement, you’ll get foundational brand strategy, a clear narrative, and a system of assets that work across digital, investor, and product touchpoints.

  • The $25k base covers your workshop, brand direction, identity system, messaging, guidelines, essential Squarespace site, and 2–3 high-priority brand essentials like business cards, swag, or pitch collateral. Additional needs can be scoped in.

  • Yes, most clients pay in 2 installments. We’ll outline the payment plan during onboarding.

  • Absolutely. While this sprint is designed for launch, we offer add-ons like design retainers, creative direction, and brand reviews once you're live.

Ready to launch?

Whether you're still refining your vision or already in motion, we keep our (87)BrandLaunch roster intentionally small to focus intensely on each founder. Add your name to the waitlist, and we’ll contact you with the following steps, timing, and exclusive pre-launch resources.