You’re never too old to rebrand.

DeLorean Motor Company is a rebirth of an iconic brand, that required a modern identity. As part of the launch of the brand, EightySeven developed an unofficial identity concept to create a strong, premium, and clean identity for this electrifying new brand.

Work for DeLorean? Let’s talk.

*While unofficial, our rebranding concept is a jumping off point of a larger lifestyle brand refresh.