Leaders and organizations need clear vision, creating coordinated collaboration, and a strong strategy. This is where our leadership workshop, (87)BrandFocus comes into play.

EightySeven is listed as one of this months top branding agencies by DesignRush. An online marketplace which is dedicated to helping businesses find and evaluate firms to hire for their online marketing and promotional needs, DesignRush is known as a name to trust.

Mike Cesario has created a $700 million empire doing the most punk-rock thing imaginable: Selling water. Here's how he did it.

There are so many stories and so much fun, hidden meaning behind names in terms of history, literature, and folklore.

Why brands need to focus their strategy to make it real. Especially during times of recession it’s crucial for brands to efficiently communicate…

Private equity is about to get a very public shake up.

EightySeven, the award-winning branding studio, has announced a new addition to its creative team, bringing on Laura Santi as Brand Director.

Brand Purpose, or a brand’s reason for being beyond making money, is no gimmick. It’s actually one of the most important factors for people to consider when building a modern brand for any business.